Twitter Chatbot
Special Event Promotion (No longer available)
- To promote 'Nike's sub-2 hour marathon' twitter users were prompted to interact with @Nike
- Users could opt in to the campaign by tweeting, liking, or re-tweeting the account
- At the time of promotion the bot allowed subscribers to stay current and watch the race live
- Users received both automated reminders and live updates
- The auto-response bot was developed by IC Group
Facebook Messenger Chatbot
![better-nike-gif].gif](https://images.squarespace-cdn.com/content/v1/595d69672e69cf27605f00ba/1529956789952-NABKKZNGH8OWCAT6OZ9R/better-nike-gif%5D.gif)
- Users can interact with the chatbot by searching 'Nike' in the Messenger App
- Functionality includes browsing the Nike footwear and clothing selections as well as NikeID (customizable nike gear)
- Multiple choice responses as well as natural queries are supported
- The bot typically responds with interactive buttons, pictures and gifs
- The bot was developed by Snaps.io