Kik Bot

• Simulates a conversation with an influencer - Kalani Hilliker
• Hilliker promoted the bot to her 3.3M followers
• Shares product information and access to deals
• Uses quizzes, gifs and emoji
• Key results
  • 14 times more conversations with the chatbot than with an average post
  • 91% positive sentiment
  • Average of 17 messages per conversation
  • 48% of conversations leading to coupon delivery and 51% click-through on coupons delivered
• Created by influencer marketing platform The Amplify and chatbot developer Automat